brand watch hyein seo // SIRENS SS20

get to know fave womens streetwear brand hyein seo // the belgium based brand was formed back in 2014 by South Korean designer hyein seo (figures) // Seo went to antwerp academy of fine arts whilst there she became known to New York Vfiles team and won an award from British Fashion Council for emerging designer //

the brand has pushed streetwear boundaries from its start with the “FEAR” collection for V files and been experimenting ever since //

the SIRENS SS20 collection i particularly love // an eclectic mixture of 90s inspired punk with ethereal goth chic //

also can we have a moment of appreciation for the hair and accessories styling // that is FIRE // i want to be an pixie now //

if youre in london you can find certain pieces stocked in Browns and machine-a // yes please !!

rebekah.

nike air max 97/BW in metallic hematite

newest nikeys is the collection are these air max 97/BW in a silvery metallic grey and black colourway // simple and seductive im still not bored with the blacked out nike air max look // timeless //

the 97/BW takes the upper from the air max BW and the outsole from the air max 97 combining the two icons // first pair ive owned and immediately love the silhouette // chunky without being clunky // and nice to have something different //

rebekah.

LFW SS20 // highlights 2

as promised here are the second highlights from the london fashion week ss20 shows //

biggest trends // alot of sexy silks and masculine tailoring (my fave) // alot of fringe and puffy sleeves still kicking around // colour palettes moved softer for 2020 towards pastels & neutrals and patterns and away from the brights we had last year (or maybe thats selective observation) // HATS HATS HATS // chunky jewellery //

highlights from the later half of the week below

\jw anderson\

\christopher kane\

\burberry\

\roksanda\

what a week!!! lots of new talent doing bits too which is exciting to see;

  • rejina pyo
  • luna del pinal
  • andVerv

rebekah.

LFW SS20 // highlights 1

so ive been seriously slacking MY BAD // usually i buzz FW start to finish // but also mans been busy alot of things going on ive not even caught up on the ny shows but ITS FINE we here now

highlights from the first few days of the SS 2020 shows for me have definitely been

\Marques Almeida\

\Supriya Lele\

\David Koma\

\Marta Jakubowski\

\Mollie Goddard\

\Preen\

\Brandon Maxwell\

\Margaret Howell\

\Sies Marjan\

these colour palettes are giving me life // can winter just fuck off and get us to next spring //

yes yes will add highlights from the remaining shows later this week //

rebekah.

kith fall 19 rtw ‘Kith Air’

collaborations gallore at the Kith fall 2019 ready-to-wear show in New York // designer and founder ronnie fieg served up no less than 95 looks and i pretty much love every one!! //

the usual street style staples were amongst the fits // double denim && casual tracksuits && camo print and of course the faithful autumn flannel shirts // though i hate winter i i love the dark colours and outerwear //

even the invitations oozed exclusivity… an enormous custom matte black bottle and leather case designed for the tequila company don julio //

winnie harlow walked in a cyleshorts bodysuit taken the MISBHV x kith second season collab // a few other experimental knitwear engineering pieces littered the show // the adidas terrex x kith outerwear and functional pieces were also a highlight //

favourite looks below !! hard to pick although im less keen on the disney collab pieces //

effortlessly cool streetwear // NYFW kicked off with a bang //

rebekah.

new johnUNDERCOVER

fans of japanese fashion will know about UNDERCOVER // the high end streetwear label started by jun takahashi in the 90s has a cult following // the sub-label johnUNDERCOVER released a new drop of items this weekend featuring a rework of the ralph lauren bear on tees and caps // im a huge fan of these //

available instore as of this weekend but no news on an online release!! //

rebekah.

maharishi x nike air max 90

to celebrate the opening of their flagship store in NY // cult label maharishi have teamed up with nike for a special release of the air max 90 ‘maha olive’ // beautiful //

love the olive contrast stitching and the deconstructed edging //

keeping on the sustainability tip // made from 100% organic cotton with naturally dyed elements //

exclusively available from their stores for those lucky enough to win the online raffle // sign up via their website its open now //

rebekah.